The all-new Nissan LEAF launch

For the launch of the all-new Nissan LEAF, Nissan wanted to highlight its evolution as an automaker. We went further, positioning Nissan as a technology leader and emphasizing their shift from the combustion engine to cutting-edge tech. I developed the campaign from concept through production, collaborating closely with Jens Gehlhaar of Logan Studios to bring the work to life.

 

Partner: Sara McCarthy ECD: Jeremy Boland Director: Jens Gehlhaar of Logan Studios

 

Display

 
 

 
 

 

Publication

It looks like a cologne ad, but the sample insert has no smell. Much like the zero emission, 100% electric Nissan LEAF.

3 Cologne ad v6.jpg
 

 

Video