The all-new Nissan LEAF launch

Nissan aimed for a campaign that showcased their progress as an automaker. However, we took it a step further and showcased their transformation into a tech company. The centerpiece of this new effort was the unveiling of the all-new, fully-electric Nissan LEAF.

Partner: Sara McCarthy ECD: Jeremy Boland Director:Jens Gehlhaar of Logan Studios

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Print - It looks like a cologne ad, but the sample insert has no smell. Much like the zero emission, 100% electric Nissan LEAF.

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